What provinces do you serve?

PureTerm serves all Canadian provinces and territories except Quebec, including Ontario, British Columbia, Alberta, Manitoba, Saskatchewan, Nova Scotia, New Brunswick, Prince Edward Island, Newfoundland and Labrador, Northwest Territories, Nunavut, and Yukon.

Is PureTerm's service free?

Yes, completely free. PureTerm connects you with licensed Canadian insurance brokers at no cost. Brokers are compensated by the insurance companies, so there is no fee for getting quotes or advice.

How does PureTerm work?

Three steps: use our coverage calculator to determine how much coverage you need, we connect you with a licensed Canadian broker, and your broker shops 15+ carriers to find you the best rate for your situation.

Life Insurance Insights for Canadians

Q: How much life insurance do I need in Canada?

A common starting point is 10 times your annual income, plus your mortgage balance, plus $50,000 per dependent. This is typically enough to cover your mortgage, debts, final expenses, and provide some income replacement. Our coverage calculator walks you through this in under two minutes.

Expert tips on coverage, brokers, and protecting your family's financial future — written by licensed Canadian insurance professionals.

Jun 17, 2026

6 Min Read

How Much Life Insurance Do I Need in Canada?

PureTerm Team

Licensed Insurance Brokers

Jun 17, 2026

6 Min Read

How Much Life Insurance Do I Need in Canada?

PureTerm Team

Licensed Insurance Brokers

Jun 17, 2026

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Term vs. Whole Life Insurance in Canada: What's Right for You?

PureTerm Team

Licensed Insurance Brokers

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Term vs. Whole Life Insurance in Canada: What's Right for You?

PureTerm Team

Licensed Insurance Brokers

PureTerm Team

Licensed Insurance Brokers

Jun 17, 2026

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How to Find the Best Life Insurance Broker in Canada

PureTerm Team

Licensed Insurance Brokers

Jun 17, 2026

5 Min Read

How to Find the Best Life Insurance Broker in Canada

PureTerm Team

Licensed Insurance Brokers

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How to Find the Best Life Insurance Broker in Canada

PureTerm Team

Licensed Insurance Brokers

Jun 17, 2026

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Life Insurance for New Homeowners in Canada: What You Need to Know

PureTerm Team

Licensed Insurance Brokers

Jun 17, 2026

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Life Insurance for New Homeowners in Canada: What You Need to Know

PureTerm Team

Licensed Insurance Brokers

Jun 17, 2026

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Life Insurance for New Homeowners in Canada: What You Need to Know

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Jun 17, 2026

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Critical Illness Insurance vs. Life Insurance: Do You Need Both?

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Critical Illness Insurance vs. Life Insurance: Do You Need Both?

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Critical Illness Insurance vs. Life Insurance: Do You Need Both?

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Does Life Insurance Cover Pre-Existing Conditions in Canada?

PureTerm Team

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Jun 17, 2026

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Does Life Insurance Cover Pre-Existing Conditions in Canada?

PureTerm Team

Licensed Insurance Brokers

Jun 17, 2026

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Does Life Insurance Cover Pre-Existing Conditions in Canada?

PureTerm Team

Licensed Insurance Brokers

Don't Wait - Get Coverage Today

The longer we wait, the more expensive it gets. Lock in your rate today.

Find Out How Much Coverage I Need

4.7 rating based on 500+ Canadians

Don't Wait - Get Coverage Today

The longer we wait, the more expensive it gets. Lock in your rate today.

Find Out How Much Coverage I Need

4.7 rating based on 500+ Canadians

Don't Wait - Get Coverage Today

The longer we wait, the more expensive it gets. Lock in your rate today.

Get My Coverage Estimate

4.7 rating based on 500+ Canadians